A business vision, as most everyone knows, rarely becomes reality. That’s fine. Western culture enjoys making guesses about the future and we know not to hold visionaries accountable for shortcomings. We aim, we shoot, we don’t always score. (Yes, even Steve Jobs had his string of flops.)
Still, every so often, companies such as Microsoft and General Motors and produce a statement such as this video which hints at what they think the future will look like. It looks nice. We will probably get some bits and pieces of this in the near term. For now, though, I’ll just enjoy the ride.