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A legal services company needed a title slide and template
for their seminar on computer forensics. I originated and executed the idea
of a close-up of an Escape key modified (via Photoshop) to become a "No
Escape" key, reinforcing the presentation's message that not all deleted
data is permanently gone. |
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An organization of auto dealers were at a loss
as how to choose, incorporate, and optimize their images for PowerPoint. I
delivered a slick presentation to an audience not easily impressed. In the
final version, the white headlight blinks twice quickly, as if to signal a
desire to zoom ahead. |
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A fourth-party logistics provider
needed to describe which activities it considered the core functions it
performed throughout the supply chain. Color-coded builds showed that IT
activities were a dominant function. |
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1 of 2: A consulting organization wanted to
demonstrate it knows which decision support tools are needed in critical
areas of the supply chain of chemical industry. |
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2 of 2: This graphic "drills down" to
specific areas within the chemicals supply chain where quantifiable
improvements might be made. |
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An ad firm's manufacturing client wanted its
PowerPoint sales tools to match its collateral, but the firm did not have a
PowerPoint specialist on its staff. Working with their creative staff, I was
able to match the colors, layout, and look -- seamlessly. |
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eBox, a new company, wanted to demonstrate
that they are a real company with real assets. This report cover shows one
of their trucks in the midst of business as usual. |
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1 of 2: A consulting firm wanted a new
PowerPoint template that echoed the major element of their logo: a
four-diamond design with an offset right quarter. This is the title master. |
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2 of 2: This is the body master. |
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While at Accenture, I made frequent use of
photographs as backgrounds and followed a strict set of branding guidelines
regarding logo placement, text placement, esthetics. |
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A client wanted to demonstrate that several
activities, all under various categories, were performed over time for the
benefit of their clients (top portion). By contrast, competitors' offerings
paled in comparison (bottom). |
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Embedded Excel charts and spreadsheets can be
problematic in PowerPoint, especially with regard to formatting and
readability. I am frequently improving the appearance of linked, embedded
and imported objects. |
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Companies often show who they serve by
displaying client logos, but clumsily cut and paste logos from websites or
download files of inappropriate size and resolution. I am expert in
optimizing these types of slides for screen and print. |
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1 of 4: PowerPoint's built-in graphing
utility lacks certain features needed by power users in business. This graph
is a combination of a PPT graph and manually drawn elements. |
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2 of 4: Sometimes, however, a graph must be
created manually to gain maximum control of its appearance, as in this
example. |
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3 of 4: The same is true for other types of
charts, as in this combination Gantt chart and flowchart. |
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4 of 4: This is another manually designed
Gantt chart, comparing current and potential time savings. |
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A Chicago law firm specializing in
construction law needed a template that connoted buildings, Chicago,
strength, and subtlety. This dark green background and subdued Chicago
skyline fit the bill. |
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1 of 2: XTL, a transportation firm, needed a
PowerPoint template for sales calls. This was designed from scratch using
supplied and stock photography. |
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2 of 2: An example XTL's body slides. |
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1 of 3: A meeting planner for a beverage
distributor needed a PowerPoint template background for a major event. Here
is one of several drafts. |
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2 of 3: Another variation. |
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3 of 3: A third variation. |
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1 of 2: The introductory slide to a
presentation before a food marketing industry group lacked visual
excitement. The photographic border of red shopping carts on the bottom was
barely discernable. |
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2 of 2: The new intro is one half dark, one
half light, and all about food marketing. The graphic metaphor of how
point-of-sale technology transcends the two halves gives a sense of both
unity and capability. |
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1 of 2: Fax of a diagram demonstrating that,
between steps in a process, certain descriptions apply. |
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2 of 2: Finished slide. This took
approximately 20 min to complete, including text. |
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1 of 2: A handmade drawing of a combination
column/line graph extrapolated six scenarios of a trend. Client deemed it
too difficult for his own PowerPoint skills. |
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2 of 2: For me, very little is difficult in
PowerPoint. This slide was completed in about 25 minutes. |
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